The channels that printed money three years ago barely convert today. We keep your business locked to the marketing that's driving sales right now — and we measure everything.
You don't marry us on day one. Each step earns the next — and each step pays for itself before you commit further.
Retainer is month-to-month. If the scoreboard isn't moving, you shouldn't be paying us — and we'll be the first to say so.
Marketing doesn't stand still. Every few years, the channel that drives sales moves — and the businesses still spending on the last one quietly fund the ones who moved first.
Post, rank, get customers. Then the algorithms closed the tap, and the businesses built on free reach watched it disappear.
Cheap clicks, easy attribution. Then privacy changes broke the tracking and auction prices tripled. Most businesses are still paying those prices.
People buy from people. Creator partnerships, founder-led content, and social commerce are converting at rates paid ads can't touch — if you run them like a sales channel with a scoreboard, not like a branding experiment.
We're not loyal to a channel. We're loyal to your revenue. When the money moves again — and it will — we move you with it. That's what running parallel means.
Most consultancies know one platform, one sector, one playbook. We've spent our careers doing the opposite — coaching businesses to billions in cumulative sales across DTC, retail, services, tech, and categories most agencies won't touch. What drives sales transfers, sector to sector; we bring the pattern.
And the unfair advantage: we've worked both sides of the modern sales channel — inside global brands and beside top creators. We know what creators actually charge, what actually converts, and where businesses get taken for a ride.
Cumulative sales coached across all client engagements
Industries served — because what drives sales transfers, sector to sector
Average time to first measurable KPI improvement on retainer
Of the channel we've worked — brands and creators — so we buy like insiders
Every engagement is measured against numbers we set together before the work starts. Not our numbers imposed on you. Not vague goals like "build awareness." Real targets with real dates.
That's why the KPI Sprint sits at the center of our process — when you help build the target, you own the outcome. And so do we. Parallel lines: same direction, same destination.
Sales by channel, ROAS, average order value — the money, tracked monthly against target.
Customer acquisition cost, cost per creator-driven sale, payback period — what growth actually costs you.
Creator partnerships live, repeat purchase rate, owned-audience growth — the compounding assets that outlast any single campaign.
A denim brand wanted creator marketing without agency-sized risk. We structured a branded sales campaign with a low $8K minimum guarantee — creators paid primarily on performance — and it generated $330K in tracked sales.
A decades-old law firm had credibility everywhere except online. We led a full rebrand and built their social presence from zero — positioning the partners as the faces of the firm, where their next generation of clients actually looks.
A restaurant needed attention, not an ad budget. We produced a single social-first ad for under $3,000 that went viral — earning millions of impressions and lines out the door, at a cost most agencies charge for a kickoff meeting.
Businesses already generating revenue who know their marketing is underperforming — typically from low seven figures up. If you're earlier than that, the audit will tell you honestly whether you're ready; that's part of its job.
We're not an agency, and that's deliberate. Agencies bill you for headcount and lock you into their process. We run parallel to your team: we build the strategy and scoreboard with you, source and negotiate the creator side using our relationships, and your team (or your existing vendors) execute with us guiding. You keep control, institutional knowledge stays in your business, and you're never paying agency markup.
Most businesses that "tried influencers" bought impressions — a few posts, no funnel, no measurement, no negotiation leverage. We run it as a sales channel: creators selected against your customer data, deals structured for performance, and every dollar tracked to revenue on a scoreboard. And if the data says a different channel is right for your business, that's what we'll recommend — we're loyal to your revenue, not to any channel.
A tiger's stripes are parallel lines — and parallel lines are how we work. We don't lead you into our process like an agency, and we don't trail behind your decisions like a contractor. We run beside you: same direction, same speed, same scoreboard. And parallel lines never cross — your business and your lane stay yours.
No. The retainer is month-to-month. The KPI scoreboard we build together in the sprint is the accountability mechanism — you'll see every month whether the numbers are moving. If they're not, we'll address it before you have to.
You'll get an intake form within one business day — access requests for your analytics and a short questionnaire about your goals. The audit takes one week from the day we receive access, and it ends with a live 15-minute call where we walk you through everything we found.
The audit will show you exactly where the money's leaking — and where the sales in your category are actually coming from right now. One week. $500. Credited back when you move forward.
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